Social Marketing Strategy

Social media is today what websites were five years ago… whether it’s part of your marketing strategy or not, you simply have to have it. In this tip, we will talk about some of the top ways to listen and connect with prospects and customers through social media. A word of caution: always lean more…

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Advertising vs. Marketing

Understanding the Difference & Best Practices of Each Advertising and marketing are two essential components needed for company growth; however, the terms sometimes cause confusion. Both have similar features and often times work together, but the strategies are very different… and can end up costing you a fortune if you’re not careful. Marketing is the…

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Web Marketing That Works

When it comes to marketing online, I’ve always believed that the key is to have a master plan for using the Internet to its greatest effectiveness. Some key components to web marketing include: SEO – Deciding on keywords that will drive activity to your site is vital but remember, too much of a good thing…

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